Nikita Kucherov signs endorsement deal with Bud Light

One such opportunity presented itself when a shirtless Kucherov appeared in front of the media with an ice cold Bud Light in hand, slamming it on camera before answering a question from The Athletic's Joe Smith.

It was a rather entertaining situation to watch unfold and apparently Bud Light felt the same way, as they inked Kucherov to an endorsement deal, which Milstein confirmed on Twitter Friday.

Bud Light took to the social media platform shortly thereafter to confirm the signing, adding that no official press conference would be held.

Not too shabby, Nikita. I wish someone would sponsor me to be seen drinking their beer and promoting their product.