As reported by my colleague at GoHabsGo, J-B Gagné, a particular photo of a Canadiens jersey, in a professional studio, is making the rounds on the web right now.
The jersey is hidden by a big emoji. Why? Is it hiding the new sponsor of the team or is it the nomination of the next captain of the team?
By the way, the original post is no longer the photographer's official Instagram account.
File to follow!
POLL
Do you think the Canadiens are getting an ad patch on their jersey?
Yes
124
28.4 %
No
130
29.8 %
Please no
182
41.7 %
Also read on Hockey Patrol :
Two of the four final names for Utah's NHL team revealed by owner